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1302, 2012

Social Media and "Generation Flux" Converge in 2012

February 13th, 2012|

Just finished "The Secrets of Generation Flux," by Robert Safian, the cover story in the February Fast Company Magazine tinyurl.com/77lkeb4. You will find it is perfect to jump-start your efforts to incorporate social media into your communication mix for 2012. (That was one of your resolutions, right?) A brief summary… Generation Flux is about operating [...]

1510, 2011

Now is really the time to "Get Visual"

October 15th, 2011|

Understanding the power and importance of telling a visually compelling story and incorporating it into a presentation on a rush deadline are very different things.  When I faced the challenge recently, it reminded me of the Chinese proverb, “If we do not change direction we are likely to end up where we are headed." Going [...]

2106, 2011

“Best Places To Work” Are A Great Place For Customers Too

June 21st, 2011|

What fun to see long-time client Baker Boyer Bank win top honors in the mid-sized companies division of the Seattle Business Magazine Best Places to Work Competition at the Westin Hotel on June 16.  tinyurl.com/3rn2bcg With entries at an all time high and 650 in attendance its clear many organizations realize it's important to focus [...]

604, 2011

Video Boot Camp Tips To Help You Get Noticed

April 6th, 2011|

After a recent afternoon at "Video Boot Camp" at the University of Washington School of Communications, I am determined to do more to help our clients tell their stories in ways that have impact and get noticed. That means shooting more and better video and photos. Just to be clear, three important forces have made [...]